Anthony Joshua’s promoter, Eddie Hearn has given boxing fans some relief after he debunked news of the highly anticipated match between his client and Tyson Fury hiked to £40 Pay-Per-View.
Agreement seem to be near completion for the match details to be announced to the fans. According to Eddie Hearn, all agreement must be made by both parties for the all British showdown to be successful.
News of the hike in PPV was the absolute shocker for him when he heard it is now priced at £40, higher than Joshua’s last two fights. Apparently, talkSPORT’S Simon Jordan made a suggestion that the match will be beyond expectations even if PPV is increased to £40.
“There seems to be this default setting that we have to universally accept that both of these fighters have got to get £100m each. That’s been advanced by the promoters, it has to be £100m each. The reality of it is, because of Joshua’s profile in America, they can’t sell the pay-per-view in America in the way they perhaps could do with Tyson Fury or other fighters.
So they are looking at a quantity of pay-per-views; they’re going to take it to the most repugnant part of the world for human rights issues because they can get paid £120m over there for facilities fees, so the timing of that means they can’t sell it to the American market.
So they can’t get the quantity of pay-per-view buys. Rather than get the quantity, what they do is they up the price by the best part of 50 percent to make sure that the two fighters must get this universally accepted – that we have all ‘accepted’ they must get – £100m each.
And I look at it and go, ‘Hold on a second, aren’t these two Great British fighters that are supposed to represent something, why is it the fan’s incumbent responsibility to have to pay 40 or 50 percent more because you can’t sell the fight to get the pay-per-views that you want to give the £100m each they must have?’
We have to take it to a repugnant part of the world, where they have no human rights concerns, so they can get their £100m each that we have all accepted. I think it is wrong!”
Reacting to this, Eddie said he has no idea where the new price is coming from, according to him, he is not informed on the pricing but should it be as it is said, then they should put up a show worth the price given.
I don’t know where these rumours come from. Again, I haven’t had any discussions about the PPV price, I certainly don’t think it’ll be £40. So, nothing’s been discussed, nothing’s been set.
I just started getting some tweets and some DMs going, ‘You’re a disgrace! £40 PPV.’
I was like, ‘Where’s that come from?’ No discussions. I like Simon Jordan, but I don’t know where they got that from? If there is an increase in the PPV price – not £40, but I think there will be – then we need to provide a show that’s worthy of that.”
