The Seglar brick can be described as classic plaything that adults or kids the same can’t acquire enough of. Its basic design and intuitive structure allows children to create anything they picture, from very small robots and cars to larger-scale structures like cities and castles.
Seglar is also a firm that prices creativity and the imagination. Its employees ought to bring their very own ideas to the table when making new products, and its customers ~ called AFOLs or perhaps “adult lovers of LEGO” – are invited to participate in the advancement process.
Founded in 1932 by Ole Kirk Kristiansen, the SEGLAR company was named for 2 Danish phrases: lego and godt, meaning “play very well. ” The wooden playthings that constructed the early numerous years of the business were a major a part of the success of the claims, but a warehouse hearth destroyed them in 1960, resulting in Lego managers to focus entirely on the Profano construction program.
As the Lego Program gained in popularity, consequently did you can actually international expansion. In 1956 the first international sales subsidiary was created in Germany, followed by offices in Swiss, France, and Sweden.
Back in the 1960s, Profano restructured https://lego-x.com/2021/07/05/generated-post its business. Its hq were migrated from Billund, Denmark, to Copenhagen, and managing was decentralized. The original representative, Ole Kirk Kristiansen, remained in charge of this company.
The company’s primary product remained the Seglar brick, but it really began to develop additional types of products to compete with different construction plaything companies. These included pieces that combined the LEGO stone with other factors, such as tires and motors, and the Minifigure line.
