Renowned Ghanaian music producer, Da’ Hammer has advised musicians in Ghana to look at other ventures which can generate sustainable income for them aside from music.
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According to him, Ghanaians musicians must look at other avenues which can aid them earn more revenues apart from their music career.
In an interview on Showbiz A-Z, Da’Hammer stated that musicians cannot not survive on the revenues they make from their streams, concerts and record deals since they also need to save against future eventualities.
“Let’s expand the avenues of revenues. Let’s get these entrepreneurs involved and let the artistes realise that so far as they can sell music they can sell any product”,
He added that musicians are also products which others kiii come to purchase, hence they need to make judicious use of their income against the future.
“They are commodities themselves. The reason why people come to them to get them to endorse their products is because they have a voice. If you have a voice you can have your own product. ‘Master P’ just released his bread in Atlanta (US) and it is selling like crazy. I also sell bread,” he added.
Source: www.Ghgossip.com
