Ghanaian rapper, Denning Hotor-Edem, popularly known in Showbiz scenes as Edem has asserted that an artist does not necessarily have to sing in English before his songs can be recognized globally.
The artist who is known for singing and rapping in his native language “ewe” has disclosed that an artist does not need to incorporate the English language in their songs to make it to the international market.
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Edem made this known during an interview with Andy Dosty on Hitz Fm, DayBreak Hitz. He stated that in order for artists in Ghana to be internationally recognized, they need to align themselves with the right companies and have enough funding to get their music to the international market.
“If they want to make it on the international scene, they should have good funding and also be aligned to the strategic labels and then you can use anything to go global,” he told Andy.
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Edem emphasized on the language used in songs, he cited Nigerian Grammy artist Burna Boy also known as the African Giant, and also Wizkid who have songs in their local dialer but still have those songs on the international market and also getting recognitions.
“Burna Boy has songs that are in his language and they are still big because he si with Warner Music and warner music comes with a big budget. Ojuelegba is a big record from Wizkid with a combination of his language and English and he is on RCA”, Edem defended his point.
Source: www.ghgossip.com
